Are packages really the best way to sell pelvic health services?
Pelvic PT Rising: The pelvic health tools to make you a better clinician and/or a more successful business owner. We want every single pelvic health practitioner to be more confident and successful in your practice and career!
Clinical Courses: Game-changing online courses to make you more confident, challenge your thinking and improve patient outcomes
Business Resources: Helping 500+ pelvic health practitioners confidently start, grow and build their dream business!
At first glance, packages sound like a great idea. They give patients commitment, help cash flow, and make sales "easier," right?
Not so fast.
In this episode, we break down why we’re opposed to selling packages in pelvic health and the major issues that come with them:
❌ Unrealistic patient expectations – Patients assume they’ll be “done” when the package ends (even if they’re not).
❌ You’re putting limits on care – We hated when insurance dictated treatment plans, so why are we doing it to ourselves?
❌ Cash flow challenges – You get paid upfront, but then have to deliver care without ongoing revenue.
❌ Hiring headaches – Most great clinicians don’t want to be salespeople, and training them to sell packages is hard.
At the end, we share what to do if you’re committed to selling packages and how to structure them for the best results. But after working with over 650+ practices, we’ve seen very few do it well.
If you’ve been debating packages, this is the episode you need to hear first!
If you're looking to grow as a business owner and meet your business goals faster, make sure to join us for the next cohort of the Business Accelerator Program! You can find all the details and submit an application at www.pelvicptrising.com/accelerator
We've now had more than 350+ business owners through the program - check out all the results and apply now to reserve a spot!
Learn more about pelvic health with our Clinical Courses
All of the Rising clinical courses are designed to:
Challenge the way you think
Make you more confident in your clinical practice.
Allow you to go-at-your-own pace (all online!)
Let you go back to your work: you'll have lifetime access to the lectures and handouts. Check out all the clinical courses we offer (www.pelvicptrising.com/clinical).
Curious about private practice? Check out our Business Resources
We've now helped more than 200 cash-based pelvic health practices start and grow.
We want to make sure you're building a business that works for you (instead of vice-versa) and actually enjoy the process along the way!
See all the business resources we offer (www.pelvicptrising.com/business), tailored specifically to pelvic health!
Nicole Cozean, PT, DPT, WCS
Founder of Pelvic PT Rising and PelvicSanity Physical Therapy in Southern California.
Dedicated to forever changing pelvic health with online clinical courses to help you be more confident in your practice and business resources to help start and grow pelvic health businesses.
Jesse Cozean, MBA
Co-founder of the Pelvic PT Rising and the Rising Podcast.
Jesse uses his business experience to help pelvic health business owners start and grow their practices so they can build a practice that truly works for them. From website design, SEO, conversions, marketing, finance and money mindset, he wants to make the process of owning your own practice easier and fun.