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  • Writer's pictureNicole Cozean

Physical Therapy or Wellness: Where's the Line?

Is there a divide between physical therapy and wellness? Prevention? Maintenance?

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Pelvic PT Rising: The pelvic health tools to make you a better clinician and/or a more successful business owner. We want every single pelvic health practitioner to be more confident and successful in your practice and career!

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If there is a divide between physical therapy and wellness, where is it? And if not, why is it something that has invaded our profession?

You might be surprised to know this isn't something that comes from our law or practice act. Legally there is no difference between physical therapy and wellness.

And you might also be surprised our governing body (the APTA) specifically encourages wellness, prevention, fitness, and health promotion.

Common sense and ethics also don't draw a distinction. After all, why would we not want to promote wellness ("Active pursuit of optimal health")?

So where does this distinction come from?

Insurance companies.

Specifically, the desire of insurance companies to pay as little as possible as they maximize their own profits.

We discuss what this means for our field and our individual practice in this 'sode.

As Nicole said in the full episode:

“Where does this distinction come from? Insurance companies." - Nicole Cozean

Learn more about pelvic health with our Clinical Courses

All of the Rising clinical courses are designed to:

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Curious about private practice? Check out our Business Resources

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Nicole Cozean, PT, DPT, WCS

Founder of Pelvic PT Rising and PelvicSanity Physical Therapy in Southern California.

Dedicated to forever changing pelvic health with online clinical courses to help you be more confident in your practice and business resources to help start and grow pelvic health businesses.

Jesse Cozean, MBA

Co-founder of the Pelvic PT Rising and the Rising Podcast.

Jesse uses his business experience to help pelvic health business owners start and grow their practices so they can build a practice that truly works for them. From website design, SEO, conversions, marketing, finance and money mindset, he wants to make the process of owning your own practice easier and fun.

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