A sequel to one of our most popular 'sodes, we're tackling '$#it That Needs To Be Said' about business ownership.
Pelvic PT Rising: The pelvic health tools to make you a better clinician and/or a more successful business owner. We want every single pelvic health practitioner to be more confident and successful in your practice and career!
Clinical Courses: Game-changing online courses to make you more confident, challenge your thinking and improve patient outcomes
Business Resources: Helping 500+ pelvic health practitioners confidently start, grow and build their dream business!
Bite-sized things we feel are extremely important, but haven't merited their own 'sode yet.
They include:
Business Ownership isn't for everyone. You won't necessarily make more money than you were making working somewhere else, and you definitely won't be working less (at least to start).
You will be pushed out of your comfort zone. Business growth will require personal growth
Careful who you take advice from. Don't listen to people who haven't been there, and develop your 'bullshit meter' for false claims and promises
There's no 'magic formula' you need to find. There's no one 'right way' and no easy solutions to building a successful business.
There's an inverse relationship between your time and finances. You'll have to balance your lifestyle with how much you work, depending on your goals.
Bragging about revenue is BS. If you hear anyone talking about their 'six-figure', 'seven-figure' or 'multiple-______ figure business', ask them about their profit margin and what they actually take home
Insurance companies do shenanigans. Don't be surprised when they reject your patient's claims, and don't get involved if it's not part of your model
No one is out to get you. We're always so worried about little details in our business - do your best, do the right things, and you'll (probably) be fine
Don't hire just because you're busy. Growing beyond yourself is the largest decision you'll make in your business; don't make it lightly
Mentorship is Con-Ed for Business. We've all spent years in school, hundreds of thousands in tuition, and more thousands in taking con-ed courses to help provide better patient care. And most of us haven't invested anything at all in becoming a business owner!
As Nicole said on the full 'sode of the topic...
"We're always so worried about little details in our business - do your best, do the right things, and you'll probably be fine." - Nicole Cozean
Learn more about pelvic health with our Clinical Courses
All of the Rising clinical courses are designed to:
Challenge the way you think
Make you more confident in your clinical practice.
Allow you to go-at-your-own pace (all online!)
Let you go back to your work: you'll have lifetime access to the lectures and handouts. Check out all the clinical courses we offer (www.pelvicptrising.com/clinical).
Curious about private practice? Check out our Business Resources
We've now helped more than 200 cash-based pelvic health practices start and grow.
We want to make sure you're building a business that works for you (instead of vice-versa) and actually enjoy the process along the way!
See all the business resources we offer (www.pelvicptrising.com/business), tailored specifically to pelvic health!
Nicole Cozean, PT, DPT, WCS
Founder of Pelvic PT Rising and PelvicSanity Physical Therapy in Southern California.
Dedicated to forever changing pelvic health with online clinical courses to help you be more confident in your practice and business resources to help start and grow pelvic health businesses.
Jesse Cozean, MBA
Co-founder of the Pelvic PT Rising and the Rising Podcast.
Jesse uses his business experience to help pelvic health business owners start and grow their practices so they can build a practice that truly works for them. From website design, SEO, conversions, marketing, finance and money mindset, he wants to make the process of owning your own practice easier and fun.